The holiday season is known for an uptake in shopping for both small and large businesses, in both traditional stores and online marketplaces. According to the National Retail Federation, 20 – 40% of yearly sales for small and mid-sized retailers take place within the last 2 months of the year. Even with the push towards e-commerce, this article says that 46% of shoppers still prefer to touch and feel a product before purchasing, which means that stores will be packed over the next few weeks.
All of that said, it’s important to make a good first impression to customers and potential customers by having an appealing and well functioning storefront/entryway. People will judge your business by your doors, so it’s important to have well functioning ones. If a customer visits your store and is greeted by an ‘Out of Order’ sign on your door, a choppy door, a door that gives an awful screeching sound when opening or any other disfunction, it’s quite likely that they might not return to your store again, even if your products and customer service are top-notch. This also might be your only chance to make a good impression on new customers encouraging them to return at other times of the year.
Here at B&B Door Company, we want this season to be prosperous for our commercial door clients. If you notice any flaws with your doors, we encourage you to call us to have these issues fixed. We offer 24/7 emergency service, so no matter the day of week or time of day, we’re here to keep ensure your doors are open for business. We also encourage you stay ahead of the curve by calling us to do some maintenance on your doors right after the rush (in the evenings during the holidays or even after the season concludes), that way we can get them back to optimal functionality and lessen the likelihood of expensive malfunctions. As the leading commercial door service company in South Florida since 1986, we’re committed to always providing you the best service and quality products available on the market to ensure your doors are never noticed (which is a great thing by the way)!